A digital employee for marketplaces: how an AI agent takes over seller routine on Wildberries and Ozon

Wildberries and Ozon are the two dominant marketplaces in the Russian-speaking e-commerce market, and sellers there drown in the same routine everywhere: daily exports from two seller dashboards, spreadsheet merging, unit-economics recalculation, stock monitoring, product content and reviews. The full guide maps that routine, shows how an AI agent takes it over — official marketplace APIs, ETL into the seller's own database, scheduled Telegram reports, LLM-drafted content — and is honest about where automation stays fragile: API rate limits, data lag, and dashboard areas with no API at all. It also compares off-the-shelf SaaS analytics with a custom agent and walks through token security.

It is published in Russian, because that is the language of both marketplaces, their APIs, documentation and seller community.

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